Kelsey RothMy name is Kelsey Roth.

I’ve been working in the media marketing industry for over 15 years. In that time I’ve worked with a lot of top companies in the technology, biotech, medical, education, financial and legal industries.

Recently, I noticed a segment of the business market that was grossly under-served by the marketing and advertising community: the small, local business. Most of these businesses are family run, single proprietorships, and/or small start-ups who have enough on their hands just keeping their business afloat. Properly marketing their business is usually an afterthought. That’s why I created The Management. I want to provide small, local businesses with the tools and knowledge to help their business grow. The invasion of big-box retailers and the convenience of online shopping have made it more vital than ever that the small, local business knows how to market themselves effectively.

I also happen to love craft beer and have been “researching” it for many years. You’ll find a series of articles that I’ve been writing as a sort of primer to craft beer in the blog section.

If you own a small, local business and are looking for ways to better market yourself, don’t hesitate to contact me. I’d love to discuss ways that we can make your business better.